Campaign Insights

Get expert-level insights in a click

Get data from multiple sources, analyze based on industry best practices, and the latest AI presented to you with the most useful findings in seconds.

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Campaign Insights

Leverage the Power of Your PPC Data

Get expert-level insights in a click, analyze multiple segments faster than spreadsheets. Build and customise data visualisation

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quality score tracker

Quality Score Tracker

Analyze historical quality scores aggregated at any level you want. Quality score is calculated daily and displayed at the account, campaign, ad group, and keyword levels. It is based on the numberĀ of impressions and traffic from Google Search across all devices. The more impressions a keyword has, the more weight it has.

daypart analysis

Daypart Analysis

Optimize your bid strategy by determining which days and times are the most profitable. To more effectively target consumers and ensure that your ads only appear at your preferred time, schedule ads for specific times of the day or days of the week.

n-grams

N-grams

Use powerful data visualization techniques to create charts, graphs, and infographics from your essential analytics. The greater and bolder a word appears in the word cloud, the more times it appears in a source of textual data (such as a speech, blog post, or database).

campaign investigator

Campaign Investigator

Run a PPC ad and you'll have total control over your campaign. This makes attracting qualified leads for your private investigation firm much easier. Show all the details you need to know about your campaign, including impressions, click-through rate, and conversion rate. This data will assist you in determining the scope of your campaign.

shopping analysis

Shopping Analysis

Analyze your Google Shopping Campaigns to ensure that you receive the results you desire. You should monitor your Shopping Campaigns' performance on a regular basis. Visualize the results of your Shopping campaigns by breaking them down by any attribute.

benchmarks and audits

Benchmarks and Audits

Set account benchmarks and conduct audits to identify gaps that require attention, providing you with an instant PPC audit report, complete with actionable recommendations for improvements.

What are Campaign Insights?

Campaign insights allow us to analyze case studies of other similar campaigns to gain insights into what works best. Consider some real-world examples to show why testing, learning, and gaining insights for advertisers plays a critical role in digital campaign strategy. There are different types of strategic insights that you can get from your campaigns. The power of our reporting enables you to segment campaigns by type and customer size, opening up cross-industry opportunities and a variety of other segmentations. Using information from campaign analysis can change the target audience and increase the efficiency of your campaigns.

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