Best PPC Management Software

Create, launch, and optimize Google search & shopping campaigns

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Launch & optimize campaigns in just 5 minutes

  • Build Search and Shopping campaigns the way you want in a fraction of the time.

  • Let our software monitor your ad campaigns and present actionable insights to implement with the click of a button

  • Review opportunities based on industry best practices and our proprietary software. Apply the changes you like in one click.

  • Build and customize reports that showcase the results of your campaigns with our unique visualizations

best ppc management software

Multiple Ad Groups

Include options for analyzing spending, evaluating performance, creating reports, and receiving helpful Google Ads alerts. Conversions will increase, performance requirements will be fulfilled, and wasted spend will be decreased, all while your Google Ads effort is reduced.

multiple ad groups
google ad reports

Google Ad Reports

Get auto-generated comments based on your performance data. Export and share with your team, managers, and clients

explore segments

Explore Segments

Find segments that are more profitable than average. Channel spend towards those areas to boost conversions and increase efficiency. Reduce spending in these areas to allocate the budget more efficiently.

resync groups

Resync Groups

Ensures your product ads are synced with Google Merchant Center. Create an improvement to fix things when you add new products.

Find out more about Multiple Ad Groups

Ad Copies

Increase conversion rates and profits by highlighting the key components of the products and delivering them to target customers based on their interests. It provides valuable insights, key features, and benefits your customer will receive after purchase.

ad copies
go creative

Go Creative

Generate thousands of keyword combinations from a single seed keyword. Compare the keyword profiles of your competitors' websites to your own to find new ways to start effective SEO efforts.



Increase ad revenue by attracting attention and encouraging people to click on a link, article, image, or video to a certain web page. Drives traffic to your website so you can make more money from advertising, clicks, and conversions.

custom combination segment

Custom Combination Segment

Create advanced segments out of your existing data segment based on your preferences and target a specific set of users that visits your website. It aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

Find out more about Ad Copies

Shopping Ads

Make informed decisions and improve your lead mining game to take your lead generation to the next level. To maximize performance, separate your product inventory, change item bids based on profitability, and maintain your product groups synced.

shopping ads
shopping campaign builder

Shopping Campaign Builder

Get in-depth reports on emails that have been searched and verified so that you can make an informed decision. Create campaigns with multiple levels of product partitions through a single click. You can create multiple campaigns with hundreds of ad groups and thousands of product groups in just a few minutes.

campaign refresher

Campaign Refresher

See what searches you tried previously and reusing them to send a new fresh message to your audience. Keep your campaigns in sync with the merchant feed.

shopping bid management

Shopping Bid Management

Get all your information in a list view for better visibility. Bring in sales while also ensuring that you get the most out of your advertising budget. You may maximize conversions without going over budget by controlling your bid rates at auction.

Find out more about Shopping Ads

Reporting and Monitoring

Monitor all of your accounts from a single dashboard and generate compelling, easy-to-understand reports. Every month, automate report delivery to save time.

reporting and monitoring
report generation

Report Generation

Get a quick snapshot of account performance over a specified period or audit by attribute. Incorporate several data sources into a single report. Create, personalize, and save frequently used templates. Create automated weekly, monthly, or other interval reports.

granular customization

Granular Customization

Make a fully interactive dashboard for your clients so they can get answers to their questions quickly and manage their accounts based on their own preferences.

detailed monitoring

Detailed Monitoring

Locate underperforming accounts and conduct a root cause analysis to identify potential causes and eliminate or reduce the recurrence of the problem.

custom notifications

Custom Notifications

Get notified about the performance and status changes you care about most by Staying on track to meet your business goals. Get notified when clicks, impressions, cost, or conversions deviate from expected levels for the current time/day.

Find out more about Reporting and Monitoring

Bid Management

Analyze millions of data, and visualize them to help you set bids based on performance. Stay in charge by optimizing Smart Bidding targets and combine your PPC expertise and business sense to design bid rules that keep you in control.

bid management
smart bidding

Smart Bidding

Optimize for conversions or conversion value in each and every auction. Get as many conversions as possible at a fixed budget or fixed ROI to achieve increased sales or leads.

scheduled bidding

Scheduled Bidding

Make an ad schedule that allows you to show advertisements or adjust bids at specific times. Adjust your ad schedule to accommodate for any time zone differences between you and your target audience.

built-in rules

Built-in Rules

Notify you of violations of best practices before posting changes. These alerts can be in the form of warnings or mistakes. You can alter a collection of built-in, recommended rules that are set as warnings to match your needs.

Find out more about Bid Management

Campaign Insights

Reduce bounce rates by verifying the validity of any business email address. Deliver campaign analytics and campaign insights that help the companies in making more informed decisions for future campaigns. Campaign insights offer a simple and effective way of managing PPC campaigns.

campaign insights
quality score tracker

Quality Score Tracker

Record quality score on a daily basis and shows the results at the account, campaign, ad group, and keyword level and is s based on the number of impressions and traffic from Google Search on all devices. The higher the impressions, the more weight the keywords get.

daypart analysis

Daypart Analysis

Schedule ads for certain times of the day or certain days of the week to more effectively target audiences and ensure that your ads only show at your preferred time.



Ready-to-use word cloud of your most popular search terms with CPC and click data, with expensive terms added as negatives. Leverage advanced data visualization techniques to turn your important analytics into charts, graphs, and infographics.

campaign investigator

Campaign Investigator

Perform a root cause analysis to determine why performance has changed. Set the audience you want to target and target people based on demographics, socioeconomic status, hobbies, interests, and buying habits.

shopping analysis

Shopping Analysis

Visualize the performance of Shopping campaigns with a breakdown by any attribute. Gather data from buyers' behaviors in a retail setting, and then utilize that information to determine their buying preferences and trends.

benchmarks and audits

Benchmarks and Audits

Show you what is wrong with your PPC accounts, what are the improvements to be made for the account’s performance, and give results that can be expected if recommended changes are made.

Find out more about Campaign Insights

Adwords Scripts

Provide a browser-based IDE that allows you to programmatically control your Google Ads data using basic code. For one to many Google Ads accounts, you can use scripts to automate routine tasks or communicate with other data..

adwords scripts
enhanced scripts

Enhanced Scripts

Readymade PPC Scripts that automate optimization and reporting. All scripts are up-to-date and work in individual or MCC accounts.

automated optimizations

Automated Optimizations

Use account data to program and automate your own bid rules. Maintain flexible budget settings that pause at any level when the specified budget is reached.

automated reports

Automated Reports

Discover what works best for your account, from match types to keyword lengths to commonly used ad text snippets. Include data widgets for Quality Score, geographic performance, and hourly performance that are all distinct.

Find out more about Adwords Scripts

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Know the features of PPC management software that help you to drive ad campaigns for your business. Here’s what to know about NinjaSEM.

What are the Advantages of PPC Management Software?

A PPC management software is a solution that allows you to manage all of your PPC operations in one location. Its primary goal is to simplify and accelerate the management of any sponsored projects.

Why Do You Need PPC Management Software?

Pay-per-click (PPC) is a type of online advertising strategy used to generate traffic to websites in which an advertiser pays a publisher (usually a search engine, website owner, or network of websites) when the ad is clicked.

What Does PPC Mean?

PPC is an excellent way of buying quality leads and visits to your websites. Other than earning traffic organically, PPC offers a faster way of getting the traffic your website needs.

Is PPC Worth It?

Pay Per Click ads are usually worthwhile since the visit created generates more revenue than the cost of the click, and the searcher is ready to spend. Because they are targeted, PPC ads are an excellent way to expand your consumer base.

What Does PPC Software Do?

PPC (pay-per-click) is an internet advertising model in which an advertiser pays a publisher (usually a search engine, website owner, or a network of websites) when the ad is clicked.

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As an essential part of search engine advertisement, Pay-per-click (PPC) tracking is a way of assessing the performance of your marketing campaigns. The effectiveness of your marketing campaigns will increase conversions, and your website will do better.

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